A transfer of knowledge for much of what drives trade fair success
Is it clear what should happen at the trade fair – and how it should happen?
Merely acting is seldom appropriate. Each activity needs to be properly considered. In order to achieve the greatest effect with intelligently deployed outlay. This is why vorsprung offers far more than fair construction. Ideally, consultation, brainstorming, critical review and goal-oriented design should take place before each appearance. And fair planning and construction are not the only results of this. The fair staff need to be trained to interact with the visitors in the desired manner. Pre- and post-processing with the customer on the telephone should be implemented. Events at the stand should be conducted with professionalism, should draw the public and should inspire them. And vorsprung is at your side for all this, too, with resources to fully exploit the potential offered by trade fair appearances.